Estimated read time: 5 mins, 29 secs
Welcome to our new series, which profiles the movers and shakers who are making waves across LIMU Nation. For this first installment, we sat down for five minutes with a Network Marketing industry legend and the visionary Founder, President & CEO of LIMU, Gary J. Raser, to get his five keys to success—and boy, did he deliver some powerful insight and nuggets of inspiration!
GROW PAST THE MESS
Every one of us has what I call our “mess”—something in our past we’d rather not share, a situation or circumstance that’s uncomfortable to talk about. But that’s life and it happens to us all. I know all about hard times, about living paycheck to paycheck, about running out of money before running out of month. My early years were a mess, because our family faced a lot of financial struggles. I know what it’s like to go hungry and wonder what tomorrow will bring. That was the only world I knew, but that’s also what has motivated me to this day. Your past is a gift, a powerful reminder that you can overcome any challenge. You have the power to make a change in your life. Just don’t forget that your past doesn’t have to equal your future. When you share that real struggle, people connect with it and identify with where you were. They’ll feel compelled to join you and use LIMU as a vehicle of hope to get out of situations they find themselves in, just like you have.
FIND YOUR ‘WHY’
Your ‘Why’ is your purpose. It’s what drives you to persevere day in and day out. It’s at the root of your determination and motivation. It’s what gets you out of bed every single morning. It’s what makes you bust your butt, instead of sitting on it, no matter how you feel. I decided early on in life that I was going to make a difference in my life and provide more for my family. That my family was never going to have to deal with the pain of financial stress, anxiety and worry, like I did. That my children were never going to feel the shame and embarrassment of not having new clothes for school, or lunch money, or shoes without holes, like I did. That my children were never going to feel the uncertainty and humiliation of coming home to a padlock on the front door because we couldn’t afford to pay the rent. If you have something that keeps you going, whether it’s your spouse, your children, a future goal or a lifelong dream, write it down and keep it somewhere you can refer back to. This will help you get focused on the end game. When it comes to success, define your ‘Why’ and if it’s strong enough, you’ll find your way.
TELL YOUR STORY
This industry has always revolved around real stories from real people and LIMU is all about telling your personal 2-minute story. We don’t sell, we invite and share—that’s why your story is even more important than the product. By now, you’ve probably heard my story. It’s real and out there for all to see, not because it’s anything to brag about, but because it’s true for a lot of other people also. When I was a Promoter, I wanted to show others that they too could make a difference and change their futures. Every one of us has that gift, a past that others can relate to and be inspired by. By sharing your struggles, your “mess” or the experiences that led you to where you are now, others will be able to connect with you on a deeper level. Your story will resonate with others, but only if it’s honest, heartfelt and sincere. Even if you’ve been knocked down, have the courage to get back on your feet, be vulnerable and let others know they can do it too.
THINK BEYOND FRIDAY
At LIMU, we value your mess. We’re a different kind of company, for that reason and so many others. We cherish people like you, people who want to change their lives and help others change theirs too. We know you want to regain the hope so many people are missing today. We know you want to reignite that fire inside and look forward to a brighter future—a future that’s very different from your past. We want to help you make it to Friday, and then help you turn your dreams into reality. That’s what the LIMU Experience is all about. There’s no limit to the potential rewards and business success you could have when you finally commit to the process.
I want to share something I posted on Facebook last week:
Think beyond “making it to Friday” for a moment.
Yes, our mission at LIMU is to help people make it to Friday; to help people who run out of money before they run out of month … to help people pay off their debt … to help people put food on the table … to help people afford necessities like school supplies and clothes … to help people break free from the bondages and entrapments of life.
But helping people make it to Friday is shortsighted.
This company can drive you toward your dreams.
Once you’re comfortable, then what?
Once the monkey is off your back, then what?
Once the burden is gone, then what?
People get complacent collecting checks that help ease the stress, but don’t work toward more.
And there is SO much more.
If you could design a life, what would it look like?
Cars? Boats? Vacations? No mortgage? A bigger home? A second home? Charitable contributions? Mission trips? Starting a foundation? Launching a passion project? College tuition for your kids or grandkids? Generational wealth?
It’s time to ALLOW yourself to dream again and then go ALL-IN on your dreams!
What do you want to achieve through the LIMU Experience?
If you paint a picture for yourself, you can see it. You can achieve it.
You can Be more.
You can see more.
You can do more.
You can have more.
You can fund more.
You can donate more.
You can help more.
You can bless more.
So look beyond Friday!
Dream past Friday!
What do you REALLY want?
We all experience setbacks, but if you let those bad days turn into bad weeks and bad years, you’ll never move forward. There’s a reason your rearview mirror is a lot smaller than your windshield. Our philosophy is simple: Be more. In all areas of your life. Embrace your past and own it. Then embrace the opportunity you have before you, with LIMU. I started this company for you. Get out of your comfort zone and share your story. Know that every leader who understands the psychology of people and their experiences, understands what they need in their future. We have that. Help others see how simple it is to build a better life and a better you. The desire to change your destiny is what brought you to this industry. It’s that same desire that will bring you success with LIMU.